Box Office: Black Adam Debuts Strong as Halloween Ends Sees Massive Plummet

The Rock had his best domestic opening weekend yet with the premiere of the comic book adaptation Black Adam. A passion project for Dwayne “The Rock” Johnson that had been in the works for many years, the film opened up with $67 million in the United States and Canada. That surpasses Johnson’s Hobbs and Shaw which opened at $60.03 million, which was the previous career best for the wrestler-turned-actor. These numbers are also ahead of the initial projections for Black Adam which were closer to $60 million.

The financial success of Black Adam also comes despite early reviews giving the movie a negative score at Rotten Tomatoes. In contrast to its 40% score on the Tomatometer, however, Black Adam was ranked with a much higher 90% score with its audience ratings. It may not be a critical hit, but the film is an incredible success with its strong ticket sales and high praise from most filmgoers. The Rock was also quick to point to the success on social media.


“THANK YOU SO MUCH to all of you for making BLACK ADAM a monumental and historical WIN this weekend,” Johnson said in an Instagram post. “New Era. Audience First. ENJOY THE MOVIE TODAY!!!”

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In a separate post addressing the high audience score, Johnson added, “This phenomenal 90% AUDIENCE SCORE for BLACK ADAM is so gratifying for so many reasons. 15 years. THANK YOU all so much around the world for all the amazing love and support. In the end, the only thing that matters to me is sending the people home happy. And that’s what I’ll always fight for.”

Halloween Ends Fell Fast Following a Debut in the No. 1 Spot

Universal Pictures

Meanwhile, Halloween Ends saw a pretty sharp drop from its opening weekend. Though it was at No. 1, it dropped by 80% in its second week, slipping down to No. 4 with $8 million earned; it had opened to just over $41 million. This is said to be one of the sharpest drops ever seen at the box office for a movie that opened in the No. 1 spot. As for why the fall is so steep, despite the slasher sequel arriving during the spooky holiday season, this can be partly attributed to its availability on Peacock coupled with the film’s negative reception with both fans and critics.

Perhaps the harsh reception to Halloween Ends had some horror fans preferring to go see another genre title, Smile, which earned $8.3 million to surpass Halloween Ends, landing at No. 3. That’s below the rom-com Ticket to Paradise, co-starring George Clooney and Julia Roberts, which opened to $16.3 million. The family comedy Lyle, Lyle, Crocodile rounds out the top 5 with $4.2 million earned.

You can find more box office information at The Numbers and you can see the full top ten list below.

Black Adam – $67 million Ticket to Paradise – $16.3 million Smile – $8.3 million Halloween Ends – $8 million Lyle, Lyle, Crocodile – $4.2 million The Woman King – $1.9 million Terrifier 2 – $1.89 million Don’t Worry, Darling – $880K Amsterdam – $818K Triangle of Sadness – $600K