Baby Shark Hybrid Float to Debut at 96th Annual Macy’s Thanksgiving Day Parade

Nickelodeon, in partnership with the South Korean-based Pinkfong Company, has announced that it is debuting a brand-new Baby Shark float balloon hybrid at the 96th Annual Macy’s Thanksgiving Day Parade in New York City, New York. Doo-do-do-do-doo!

The brand-new Baby Shark float will feature characters from the beloved preschool property Baby Shark’s Big Show​​​​​​. “The Macy’s Thanksgiving Day Parade is a beloved holiday spectacle that kids and families across the U.S., as well as millions of spectators who line the streets of New York City, look forward to every year,” said Veronica Hart, Executive Vice President, Global Franchise Planning and Consumer Products Marketing, Paramount Global. “With the addition of Baby Shark to a lineup that includes global hits SpongeBob SquarePants, PAW Patrol, Blues Clues & You!, and The Smurfs, Nickelodeon is bringing its most iconic characters, who appeal to the entire family–from preschoolers to tweens and teens and parents, to the Parade route to help ring in the holiday season.”


The Macy’s Thanksgiving Day Parade will air nationwide on NBC and stream on Peacock, on Thursday, November 24, 2022, from 9 a.m.-Noon, in all time zones. The Baby Shark float is the newest addition to Nickelodeon’s roster of franchises represented yearly at Macy’s Thanksgiving Day Parade, including the returning Blues Clue: As & You! float, as well as the SpongeBob SquarePants, PAW Patrol (produced by Spin Master Entertainment), and The Smurfs balloons.

“The Macy’s Parade is always thrilled to welcome a new Nickelodeon property to our iconic event,” said Jordan Dabby, producer of Macy’s Thanksgiving Day Parade. “The Baby Shark dynamic balloon and float hybrid is incredibly unique to the Parade and will undoubtedly amaze families as it travels down the streets of New York City this Thanksgiving.”

Baby Shark Movie is Coming in 2023


Baby Shark’s Big Show! debuted in South Korea and the United States with a Christmas in December 2020. Despite getting mixed reviews from critics, it was announced in 2021 that Nickelodeon had green-lit the series for development into a Baby Shark movie. In March 2022, it was announced that the film was in development at Paramount for a 2023 holiday release date, and on August 4, the film’s title was finally revealed as Baby Shark’s Big Movie!

On Tuesday, October 18, 2022, a brand-new special Halloween episode of Baby Shark’s Big Show!, titled “The Treat Goblin/Baby Super Shark” will premiere at 11:00 am ET/PT on Nickelodeon. In “The Treat Goblin,” Goldie’s reputation as a great party hostess is on the line when she forgets to buy treats for her guests, and Vigo plots to turn every fishy in Carnivore Cove into babies in “Baby Super Shark.”